Business
When Growth Breaks Your Brand: The Hidden Risk of Outgrowing Your Identity
By Kriston Sellier, President of id8 Many landscaping companies do not stall because demand disappears. Growth slows when the business evolves faster than the brand. A company that began as…
Why Landscape Companies Lose Profitable Jobs
Why Landscape Companies Lose Profitable Jobs (Even When They Have the Best Design) By: Amy Sulka, Sandler Training Who here has ever been in a proposal meeting with a…
Uncovering Homeowner Priorities for Successful Installs
Your job is tough. As a landscape professional, you’re expected to understand the homeowner’s vision, the yard’s limitations and the turfgrass’s needs-long before installation begins. But most homeowners don’t see…
Not Just Another Lawn Service: Why Differentiation is Everything in Landscaping
Landscaping is a tough, crowded space. Everyone has a mower, a truck, and a price. What most companies do not have is a clear, confident brand that shows why they…
Can employees say whatever they want?
“I can do what I want!” “You’re not the boss of my mind!” “I have a First Amendment right to say whatever I want!” Whether from a precocious preteen or…
One Big, Beautiful Bill Act
The bill offers tax breaks that can benefit small-business owners – but it may have additional impacts that aren’t so favorable. The “big, beautiful bill” (BBB), passed on July 4,…
Hiring superstar employees
The risks and the challenges by Jeffrey Scott, Landscape Industry Consultant Much of the industry is challenged when hiring new employees. Too many are inconsistent, unreliable, or worse. If…